Broad Oak: your emotional support animal

Saturday, May 17, 2014

Gogol on German competition

A shoemaker, indeed? 'As drunk as a shoemaker,' says the proverb. I know what you were like, my friend. If you wish, I will tell you your whole history. 

You were apprenticed to a German, who fed you and your fellows at a common table, thrashed you with a strap, kept you indoors whenever you had made a mistake, and spoke of you in uncomplimentary terms to his wife and friends. 

At length, when your apprenticeship was over, you said to yourself, 'I am going to set up on my own account, and not just to scrape together a kopeck here and a kopeck there, as the Germans do, but to grow rich quick.' 

Hence you took a shop at a high rent, bespoke a few orders, and set to work to buy up some rotten leather out of which you could make, on each pair of boots, a double profit. But those boots split within a fortnight, and brought down upon your head dire showers of maledictions; with the result that gradually your shop grew empty of customers, and you fell to roaming the streets and exclaiming, 'The world is a very poor place indeed! A Russian cannot make a living for German competition.'

Nikolai Gogol - Dead Souls (1842)

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2 comments:

Sackerson said...

It's spelt "Google". No, don't thank me, please, the act is its own reward.

A K Haart said...

Sackers - take care. Now you've linked Google to serfs and dead souls forever!!